Social enterprise mistakes: If you build it they will come

… it naturally follows that all we need to do is buy some skateboards and some lawnmowers, put up some messages on social media (whatever that is) with directions to the field and then loads of enthusiastic clients will turn up to take advantage of the opportunity…” – my latest blog post for The Young Foundation.

I’ve written it, so I’m hoping at least a couple of people will come and read it.

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